The brand value of Neeraj Chopra, who won the silver medal in the javelin throw event of Paris Olympics, has gone up to Rs 335 crore. He has left behind Indian cricketer Hardik Pandya. Pandya’s brand value is Rs 318 crore. Along with Neeraj’s brand value, the annual endorsement fee has also increased. Apart from Neeraj, the endorsement fee of Manu, who won two bronze medals in Paris Olympics, and Vinesh, who reached the final in the 50 kg weight category in wrestling, has also increased. At the same time, Virat Kohli’s brand value has increased by 29 percent. He has become India’s most valuable celebrity. He has left behind Bollywood kings Shahrukh Khan and Ranveer Singh. Neeraj Chopra’s valuation increased from Rs 248 crore to Rs 335 crore
According to the Economic Times, Neeraj Chopra’s brand value has increased from US $ 29.6 million (Rs 248 crore) to more than US $ 40 million (about Rs 335 crore). Before the Olympics, Neeraj’s brand value was equal to that of India’s all-rounder Hardik Pandya, but now he has surpassed him. Hardik Pandya’s brand value is around 38 million US dollars (Rs 318 crore). Hardik is ranked fifth in the brand value of Indian cricketers. Endorsement fees of Olympic medal winning players also increased Neeraj Chopra’s endorsement fees have also increased. His endorsement fee has increased from Rs 3 crore to Rs 44.5 crore annually per deal. Apart from this, Manu Bhaker’s endorsement fee has increased from Rs 25 lakh annually per deal to Rs 1.5 crore. Manu has recently signed a brand endorsement deal of Rs 1.5 crore with a soft drink selling company. Similarly, Vinesh Phogat’s endorsement fee has increased from Rs 25 lakh annually to Rs 75 lakh to Rs 1 crore. According to the report of Economics Times, there is a competition to make the athletes who performed well in the Paris Olympics the face of the brand in categories like packaged food, health, nutrition, jewellery, banking and education. Kohli is the celebrity with the highest brand value
According to the recently released Celebrity Brand Valuation Report 2023 by Kroll, Virat’s brand value has reached 22.79 million dollars (1904 crores rupees). Virat Kohli is at the forefront in terms of sponsorship. Ranveer Singh is at number two, whose brand value is 20.31 million dollars (1703 crores rupees). After this, Shahrukh Khan has secured the third position with a brand value of 12.07 million dollars (1012 crores rupees). Dhoni is after Virat in the brand value of cricketers
According to the Kroll Celebrity Brand Valuation Report 2023, Dhoni is after Virat in the brand value of cricketers. Dhoni’s brand value is 95 million dollars (797 crores rupees). Master Blaster Sachin Tendulkar is in third place. His brand value is 91 million dollars (763 crores rupees). Dhoni and Sachin have retired from cricket. Dhoni still plays for Chennai Super Kings in IPL. Rohit Sharma is in fourth place with a brand value of 41 million dollars (343 crores rupees), while Hardik Pandya is in fifth place. Manu is the first Indian to win two medals in the same Olympics. Manu, who hails from Jhajjar in Haryana, won bronze in the women’s individual 10 meter air pistol and in the mixed event along with Sarabjot Singh. She is the first Indian to win two medals in the same Olympics. Other sports news Neeraj’s throw of 89.49 meters in Lausanne Diamond League: This season’s best, qualified for the final; India’s star javelin thrower Neeraj Chopra threw 89.45 meters in Paris Olympics India’s star javelin thrower Neeraj Chopra threw the best throw of the season at the Lausanne Diamond League 2024 in Switzerland on Friday (August 23). He threw 89.49 meters in his last attempt. However, he could not throw above 90 meters. Full news England ahead by 23 runs on the second day of Manchester Test: Fifties by Jamie Smith and Harry Brook; Asitha Fernando takes 3 wickets The first match of the Test series is being played between England and Sri Lanka in Manchester. On the first day, Sri Lanka scored 236 runs. On the second day, fewer overs could be played due to rain, but England scored 259 runs for the loss of 6 wickets. With this, the team went ahead by 23 runs. Full news
