Posted inBusiness
National protein market growth quadruples: 40% growth in tier-2 cities, protein supplement market worth ₹7,461 crore, faster growth than FMCG
Sales of protein products are growing rapidly in India. Data from Amazon India shows that the protein and nutrition portfolio grew by 35%, while the general FMCG sector grew by only 9%. IMARC estimates that India's protein supplement market was worth ₹7,461 crore in 2024, and is expected to reach ₹13,186 crore by 2033. Sales of premium protein supplements (priced…









