Trade war is no longer limited to tariffs and diplomacy. Chinese factories are now making social media their new weapon. They are motivating American customers to buy products directly from the factory through videos on social media platforms like TikTok. The Donald Trump administration may be trying to bow down to China by imposing a 245% tariff on it, but Chinese companies are directly telling American consumers – forget the brand, buy the same goods directly from the factory. That too at a much lower price. Chinese companies are promising to give goods at prices up to 26 times lower than the products being sold in America. Companies claim – We are the ones making all luxury products. The video of Chinese TikTok user Wang Sen has been viewed 2 crore times. In the video, he calls himself the original manufacturer and shows bags of expensive brands like Hermes. He says, why don’t you buy directly from us? He claims to give the product sold in America for Rs 1 lakh for Rs 5 thousand. Another user Huang Xi also talks about selling products of brands like Chanel and Birkenstock at a very low price. Currently, under the De Minimis Exemption policy, there is no custom duty on parcels less than Rs 60,000 in the US. Through this loophole, shopping platforms like Temu and Ali Express are reaching Americans directly. Apart from this, factories are also selling products directly through TikTok and other social media. However, now the Trump administration is planning to end this exemption. Factories giving social media training to employees Factories in places like Guangzhou, Shenzhen and Yiwu in China are now giving social media training to employees. Apart from this, they are giving live product demos to consumers. Companies are making their staff TikTok influencers. This strategy is called the factory to consumer model. For example, a factory that usually sold bags to private labels is now selling directly to customers by making videos through social media. Due to the flood of these videos, shopping apps like DHgate have reached the second position on the US App Store. At the same time, China’s famous Toabu app is at number seven. Americans also find it profitable to buy products directly. China is emphasizing on increasing new industries and innovation. China has government bonds worth about 600 billion pounds (about 760 billion dollars) of America. This means that China has great power to influence the American economy. At the same time, China has also started its preparations. China has given an additional loan of 1.9 trillion dollars to the industrial sector. This has accelerated the construction and upgradation of factories here. Huawei has opened a research center for 35,000 engineers in Shanghai, which is 10 times bigger than Google’s California headquarters. This will accelerate the technology and innovation capacity. ——————————— Read this news related to China-America tariff war too… Trump’s 245% tariff in response to China’s 125%: China said – We are not afraid of tariff war, America started it, we are responding. The tariff war between America and China has gone further. America has now imposed another 100% tariff on China. With this, the total tariff on Chinese goods imported to America has become 245%. Read the full news here…
